Psychology For Social Care Practice Essay Example for Free

Psychology For Social Care Practice Essay This essay will demonstrate my understanding of developments which occur at each stage of an individuals life cycle. I will relate these developments to two relevant psychological theories and discuss how an individuals needs must be met to enable them to develop. The human life cycle can be broken down into 5 basic stages (Bingham et al. 2009); Infancy 0-2 years Childhood 2-12 years Adolescence 12-21 years Adulthood 21-65 years Older Adulthood 65+ years During each stage of the life cycle, different physical, emotional, cognitive, social and cultural developments occur; In infancy, physical changes include learning to sit up, crawl and walk independently. At this stage, the infant will begin to look for attention from others and seek affection and love. Infants are able to interact with others by smiling/laughing and crying, and begin to form attachments to main care givers such as family members from around 6 months. Fine motor skills and communication skills (understanding and formation of words) develop rapidly in infancy and individuals will become used to the routines and norms of those around them. In childhood, physical development extends to skills in balance and control over the body. Emotionally, the child will continue to strengthen bonds with primary care givers and social development will move on to interactive play and forming friendships. Language and expression develop further and the child shows a capacity to learn new information and skills as well as learning about and conforming to social and cultural norms. The body begins to change significantly in adolescence; the individual will go through puberty. An adolescent will be more self aware than in childhood and will become detached from primary care givers, instead preferring to form closer relationships with friends and peers. The individual will form stronger affiliations to certain cultural and sub-cultural norms and will express these through personal appearance, partaking in activities and choosing certain peer groups. In early adulthood, the individual will reach a peak of physical fitness which they will thereafter have to work at to maintain. More physical demands are made on the body such as childbearing, work and aging. Emotionally, a person  in adulthood will have established a role possibly in their place of work, or at home as a parent- how effectively they fill their role can effect self esteem. Social development can become limited to those with similar careers or interests and can be hindered by other responsibilities s uch as work and family commitments. Older adults may experience a decline in physical fitness eyesight may deteriorate and the body may become weaker. Some individuals may remain fairly fit well into older adulthood and some may find that physical fitness can deteriorate rapidly. Older adulthood can be isolating and ones self image can be altered through changing of roles eg. retirement. Socially, some find a sense of freedom in being able to leave work behind and live, others lose a sense of purpose and find that their world may become smaller and more family focused. Older adults will have a well established perception of themselves and what they find acceptable as part of their culture. For this essay I have used Mrs. Oswald as a case study. Mrs. Oswald is a resident at Thorneycroft residential care home for older people. She has been a resident at Thorneycroft for six months and at ninety-five years old, is in the final stage of development as detailed in the life cycle breakdown above. Mrs. Oswald is relatively able bodied, she is able to bathe herself but requires help getting in and out of the bath. She is able to move around independently, she does have a tripod to help her with this but she doesnt tend to use it. She is prone to falling over and has fallen fifteen times since moving to Thorneycroft, this is not helped by her insomnia which leaves her restless at night so she ends up wandering around unattended. Mrs. Oswald is hard of hearing and requires a hearing aid but her eyesight is good when wearing her glasses. She has a good level of personal hygiene and takes pride in her appearance. Before coming to Thorneycroft she had home help who assisted her with household tasks such as cooking and housework and helped her with medication for her cellulitis. Mrs. Oswald was a midwife for fifty years, she is well educated and enjoys sharing her knowledge and talking about her career. She keeps her mind active by reading the newspaper, doing crossword puzzles and playing dominoes when she goes to the day centre but it is possible that these activities are not stimulating enough fo r her. She is a little confused at times about her roles; she behaves as though Thorneycroft staff are her employees and adopts a matron-like attitude with them, which probably  crosses over from her role in her career as a midwife. She can be forgetful but does not have dementia and before moving to Thorneycroft was quite vulnerable as she sees the best in people and was being exploited by people doing odd jobs and coming in and out of her home. Mrs. Oswald appears to be content on the surface, she has started to accept death and talks about it openly. Her remaining family all live some distance away in England but she looks forward to a phonecall from her cousin each evening and seems to take comfort in speaking to him, appearing more settled after their conversations. She has outlived her close family husband and daughters and appears lonely. Mrs. Oswald doesnt talk much about her husband an daughters the way she does about her career, it is possible that talking about them makes her feel sad. As before, Mrs. Oswald has not made friends with other residents of Thorneycroft, though she has made a few friends at the daycentre. She likes to talk and could be encouraged to mix more which would help with her feel ings of loneliness, she never had friends or visitors at home before she came to Thorneycroft as her family all live far away and only visit to attend review meetings every six months. She has not formed close relationships with staff at Thorneycroft, instead, as mentioned before she treats them as her employees. Mrs. Oswald is an articulate and well spoken individual who has come from a middle class background. She appears to be well educated and has had a successful career as a midwife spanning fifty years. She had her daughters when she was young and out of wedlock, as a result they were brought up by her mother and Mrs. Oswald left at sixteen to begin her training as a midwife. Her career was important to her and she concentrated on this, not having any more children and marrying late in life. Her middle class upbringing has followed her through life, and she still takes pride in her appearance and has a strong sense of what she believes to be proper. Her husband and her enjoyed going on cruises and she is well- travelled. She does not attend church services or appear to be religious at all. In order for them to progress successfully through each stage in the life cycle, an individuals needs at each stage must be met. For example, our most basic physical needs are shelter and nourishment, if these needs are not met in the infant stage, potential for development and progression into childhood will be threatened. For each aspect of development, certain needs must be met; Physical The body must be kept fit and healthy through nourishment, shelter from the elements and the cold, excercise and rest. Emotional The need to be loved and to feel love for others. Good self esteem can be established from feeling loved and wanted by others. Social Being able to interact and build relationships with people around you. Cognitive The need for opportunities to learn and develop knowledge and keep the mind active. Cultural Having your values, religion, diet, language etc.(norms) as part of your daily life. In order for me to understand the needs of Mrs. Oswald and to what extent her needs have been met throughout her life, I examined Erik Eriksons theory of eight psychosocial stages. Erikson believed that humans develop through eight predetermined stages (a detailed table of these can be found in appendix 1) and in order to progress successfully through life, we must successfully negotiate each stage and that failure to do so results in mental deficiencies suc h as lack of trust, which will remain with us throughout life (Collin et al., p. 273). Each stage has one positive outcome and one negative outcome, and individuals progress through each life stage with a mixture of both, the differences between positive and negative being a result of the environment the individual is developing in. Mrs. Oswald, as an adolescent, would have experienced role confusion. She was from a middle class background but fell pregnant at a young age, resulting in her being hidden away and her mother raising her children as her own. It would have gone against Mrs. Oswalds role as a respectable young girl to have children at such a young age. She went off to train as a midwife at sixteen and left her family and her daughters behind. She concentrated on her career and appeared not to have any intimacy throughout young adulthood. This was resolved in mature adulthood when Mrs. Oswald got married and enjoyed the intimacy which she had missed out on in young adulthood. She never had any more children but her husband nd her appeared to have a happy life and they enjoyed travelling together. Mrs. Oswald is now in maturity and has begun to talk about death in an accepting way. Her needs may not have been met in the early stages of her life where she did not conform to her role in society and her life lacked intimacy, but later in life she had a successful and satisfying career and a happy marriage. I have used Abraham Maslows Hierarchy of Needs (see appendix 2) to assess how  Mrs. Oswalds needs are being met now. Maslows Hierarchy of Needs starts at the basic physiological needs we need just to stay alive. Once these are made we have a need for safety, then we want love and affection. Within our group we want to have self esteem. Finally we have a need of satisfying our full potential that Maslow calls Self Actualization (Deeper Mind). Maslow believed that ones needs had to be met at each stage of the hierarchy before the needs at the next stage could be attended to. The first category in Maslows hierarchy refers to physiological needs. I believe that most of Mrs. Oswalds needs are being met at this level. She has plenty to eat and drink and since she is mobile she has some level of excercise. She can have fresh air and she has warmth and shelter. However, Mrs. Oswalds need for sleep is not being met at Thorneycroft. She suffers from insomnia which is not helped by the fact that her bed is too small and therefore uncomfortable for her to sleep in. This has resulted in her being reluctant to settle in bed at night at all, so she is losing out on sleep. As a result of all her physiological needs not being met, all of Mrs. Oswalds safety needs are not being met either. Although she has shelter and security at Thorneycroft, the fact that she does not sleep has compromised her safety as she has a tendency to wander around at night time and is prone to falling as her mobility is not great. Mrs. Oswald appears sad that she has outlived her close family and her husband and doesnt speak about them much. She does have some distant family whom she speaks with on the phone every night which brings her some comfort, but she remains distant with others and reluctant to form close relationships with staff or fellow residents. Her need for love and belonging has not been satisfied. In order for Mrs. Oswald to progress and reach self actualisation the care staff at Thorneycroft must work on the needs which are not being met. Getting her a bed which is comfortable for her to sleep in may help her to settle at night and reduce the risk of a fall. She could be encouraged to mix more with fellow residents and form closer relationships with them as well as staff. This will help with Mrs. Oswalds sense of love and belonging and boost her self-esteem which will help her to reach self actualisation. References BBC (2014) BBC News Magazine. [Online] Available from: http://www.bbc.co.uk/news/magazine-23902918 [Accessed 13/11/2014] BINGHAM, E. et al (2009) HNC Social Care for Scotland. 12th Ed. Essex: Heinemann. COLLIN, C. et al (2012) The Psychology Book. London: DK London. MACLEOD, S. (2011) Simply Psychology. [Online] Available form :http://www.simplypsychology.org/Erik-Erikson.html [Accessed 11/11/2014]. NORWOOD, G. (2014) Deeper Mind. [Online] Available from: http://www.deepermind.com/20maslow.htm [Accessed 11/11/2014]

Malaysias Tourism Industry: An Analysis

Malaysias Tourism Industry: An Analysis 1.0 Introduction The Malaysian tourism industry seems to represent an increasingly important sector and it palys a major role within the Malaysian economy and has been responsible for the growth of the economy over the years. This industry has become a very important source of revenue for the overall economic development of the country. For an industry that is very important, it is empirical that the government take steps to make tourism a strategic economic and employment priority. Logistics is a practice that has been used in several other industries but now is appearing to be very helpful and applicable in the tourist and recreation sector. It is observed here that the travel and tourism industry in Malaysia has continued to improve over the years and this particular industry has managed to make a significant contribution to Malaysias revenue. What is known   here is that the Malaysian travel and tourism industry does continue to remain to be one of the main income earners that continue to help to strengthen Malaysias balance of payment. The tourism industry of Malaysia is capable of being classified into about seven categories ande these are as follows: Edu-tourism Domestic tourism Shopping tourism Medic-toursm Eco-tourism Agro-Tourism Sports tourism In this research, there will be an examination of the issues and problems relating to the logistics practices by firms in various relevant industries that are related to the Malaysain tourism industry and the way that these firms carry out their logistics practices. In essence, the main focus would be on devising essential strategies that would enable these firms to be able to enahnce their practices relating to logistics for the benefit of all of the industry. There are a number of strategies that can be adopted by these firms in order to enhance their performance in this research will be concentrated on identifying one strategy that can help the firms in the tourist industry in Malaysia to enhance their logistics practices. In particular, the viability of the logistics cost analysis strategy will be examined here and a theorization will be made about the viability of the utilization of this strategy to enhance the performance of firms in the tourism industry in Malaysia and the per formance of the industry itself. This research will be capable of producing efficient outputs that will make it possible for conclusions to be drawn about the logistics efficiency of the firms operating within the tourism industry in Malaysia and the possible ways to increase the efficiency of a firms logistics operations in order to ensure enhanced and efficient performance within the industry. After all relevant matter has been factored in, the researcher will be able to highlight all the logistic factors affecting travel and tourism industry in Malaysia and would be able to arrive at a conclusion that can then be used to devise a strategy or framework that can be used by firms in the industry to perfect their logistics practices. 1.1 Problem Statement As noted, there are a number of factors that have been identified as being factors that have caused for the tourism industry to experience setbacks and it is these kinds of setbacks thatt have the impact of reducing the performance of the firms within this industry. Logistical factors are the kinds of factors that could determine the efficiency at which the an organisation within the indsutry is able to operate at maximum efficiency. For a very profitable industry like the Malaysian tourism industry, it is very essential for any kind of factor within the industry that might cause for issues to be faced by the Malaysian tourism sector to be identified and addressed, in order to ensure that this industry continues to be a able to bring in revenue for Malaysia. Problems relating to logistics can always be an impediment to the progress of a firm and even an industry, if all the firms do not have an efficient logistics strategy. Among the relevant firms that are impacted by logistics in t his industry include firms from the services, hospitality, tour operating, tourism oriented and recreation oriented firms. All of these firms are able to utlize various logistics strategies in order to reduce costs and improve their services. These firms are suffering from logistics management issues that are in turn reducing the performance of the entire industry and hence it is essential that these firms adopt a strategy that would improve logistics practices. 1.2 Significance of the Research This research is signficant because it addresses a very essential issue relating to logistics and the way that the logistical practices of an organisation within the tourism industry can affect the way that the firm performs. This research will determine the state of the logistical practices of firms in the industry and the output will be used to determine if there is a deficiency in the logistics practices of firms in the industry. The research will then attempt to make a proposal of strategies in order to perfect the logistics practices of firms in the organisation through the use of strategies and frameworks. 1.3 Scope of Research This research will be focused primarily on examining the logistics practices of firms in the Malaysian tourism industry and the efficiency at which they carry out their logistics practices. The scope would be on examining the logistics practices of firms only from the tourism industry in Malaysia and to propose a strategy within the sphere of logistics that is capable of solving these inefficiencies and issues faced by these firms. 1.4 Research Objectives The main research objectives of the project will be outlined here. The main objective here will be to determine the logistic factors affecting travel and tourism industry in Malaysia. So as to be able. To be able to achieve the primary objective of this research paper, there are a few secondary objectives that have to be determined, among them are as follows: Examining the logistics performance of the tourism industry in Malaysia Determining if Malaysia firms in the tourism industry are suffering from a deficiency in logistcal performance Examining the strategies that can be adopted in order for logistics performance of to be capable of being enhanced in firms operating within the tourism industry, in order to enhance the overall performance of the Malaysian tourism industry. 1.5 Research Questions What is the level of logistics performance of the tourism industry in Malaysia? Is firms in the Malaysian tourism industry suffering from a deficiency in logistcal performance? What are the strategies that can be adopted in order for logistics performance to be capable of being enhanced in firms operating within the tourism industry so as to enhance the overall performance of the Malaysian tourism industry? 2.0   Literature Review In this chapter, there will be a literature review that will be carried out on this research topic and hence this means that there will be a review of literature relating tourism and logistical infrastructure. The review commences with an review of literature that relates to the description of the tourism product, the benefits of investing in tourism, a review of literature concerning tourism management, the charactertistics of the tourism industry, the opinions of past researchers about the strategies that can be used to enahnce the logistics practices within the industry to deliver value, the value chain of the tourism industry. 2.1 Characteristics of the Tourism Industy According to Dwyer and Forsyth, (1997), the tourism industry does have a number of characteristics of a competitive market. Essentially, there are very few barriers to entry into the market, the market can be described as being a truly global market that have a few unnatural barriers to trade, there are a large number of firms within the industry and the prices are set on the sole basis of market expectations, essentially. Within a highly competitive market like tourism, there does not seem to be any difference, when it comes to the yield from different types of tourists. Within this kind of a competitive market, resources have to be deployed at a level that does reflect their opportunity cost. What this mean here is that they will be employed at a level that makes it possible to provides a sufficient return to investors when talking in terms of the cost of capital. If there are resources which provide above normal profits they are bid up in price and any abnormal profit is dissipated into the cost of capital (Dwyer and Forsyth, 1997). 2.2 The Tourism Product Described 2.2.1 Features of the Tourism Product It has been stated that Yilmaz and Bititci, (2006), that the tourism product is said to carry the characteristics pertaining to the service product as well as the characteristics that are special to the tourism industry, and it is this that tends to make the   tourism product to be much different from physical goods. What can be said here is that these characteristics are very effective when it relates to the performance of the tourism establishments and they have to be taken into consideration when performance measurement and management systems are being designed. A very special and distinctive features of the tourism product can eb said as it being unable to be seen and touched physically before being purchased, and which means that it is intangible. It is appreicated here that this kind of intangibility does essentially make it harder to buy but easier to be able to distribute (Evans et al., 2003). It does also make tourism to be dependent on the representations as well as the descriptions that are within printed or audio-visual forms, and, hence, it is theorized here that information is the vital tool which makes it possible to bind producers within the travel industry (Ujma, 2001). The main role of travel information that is for consumers can be siad to be very significant as visitors tend become exposed to trhe risk in buying vacations that they believe to be able to satisfy their various needs and wants that are said to be very important to them (Mill and Morrison, 2002) and (Yilmaz and Bititci, 2006). The next feature of the tourism product is its perishability and what can be stated here is that the   tourism product, like an airplane seat or hotel bed, is incapable of being stored for future sale. This can be decribed as being a differences that is present between tourism and manufacturing products. It is this kind of characteristic of the tourism product that does haev an impact on the marketing efforts as well as the operations of the tourism businesses. The main marketing challenge here would be to operate at full capacity for as long as possible and the company would have to design various kinds of marketing strategies for the ultimate purpose of stimulating the demand (Callaghan et al., 1994) and (Yilmaz and Bititci, 2006). 2.2.2 The Value Chain of the Tourism Industry This industry is one that has been analysed in a holistic manner through a number of distribution channel perspective by a number of authors and researchers (Middleton and Clark, 2001), (Mill and Morrison, 2002), (Halloway, 1998) and (Laws, 1997). A common theme that has been noted among a number of researchers is that there seems to be a lack of customer-oriented approach within the end-to-end value chain. It is noted that customers tend to view the tourism product as something that is a seamless product and that needs to be handled from the view point of the customer in order to be able to measure the tourism value chain in an efficient way. There has been a great amount of emphasis that has been given to service, quality, and customer satisfaction issues, and within the connection to the business performance within the tourism industry, it is quite surprising not to find a customer-oriented approach present within the tourism value chain (Yilmaz and Bititci, 2006). The tourism value chain is noted to commence with the customer order and more often than not, customers or tourists do have a few alternatives when it comes to purchasing the tourism product and it is noted here that they are capable of either arranging their travel plan with the assistence of tour operators or even outbound travel agents, which does have an advantage of taking professional advice in relation to all of the holiday package without any kind of thinking; or arranging it themselves and this permits them to be very flexible when it comes to their travel experience. It can be said here that incoming travel agents is capable of being used to make transfer arrangements from/to the airport to/from the hotel and for daily excursions as well as   other activities that are normally held at the destination (Yilmaz and Bititci, 2006). The delivery of the services is capable of being dvided into three sub sectors and these include accommodation, transportation and incoming travel services. The performance of the delivery stage is one that is affected by the various relations between these main industry players. Hence, it can be said here that performance measures would be required to reflect the interdependency features of the industry (Yilmaz and Bititci, 2006). The transportation part of the service is where logistics really come into play and the existance of bad infrastructure would damage the entire service offering. 2.3 The Concept of Tourism Yield Dwyer and Forsyth, (1997) state here that tourism yield can be said to be the net benefit that accrues to the host country from international visitors and this means that it is the benefits minus the costs of tourism activity. This particular definition does believe the complexity of identifying, at the national level, all of the costs and the benefits of tourism, and every one of these has different kinds of patterns of activity and impact At the firm level, a measure like this is very critically important as it is a measure of survival. In essence, Tisdell (1993) has provided a list of target variables of possible importance to governments when it comes to formulating policy in terms of foreign tourism and these are listed out below: foreign exchange earnings net national economic benefits that are obatined from foreign tourists as being measured by changes that take place within the economic surpluses employment generation; cultural and sociological impact in regards to the host population conservational or environmental impact promotion of international understanding and co-operation income distribution consequences. (Dwyer andForsyth, 1997) 2.4 Market for Tourism and Recreational Services It is noted here that the market of tourist and recreational services is composed of the following: hospitality services catering services tour operating services tourism oriented services recreation oriented services (Kordel, 2008) It is these segments of the market where a large number of firms, business entities and also incorporated companies are said to operate easily and are able to successfully adopt the concept of logistics. Essentially speaking, the science of logistics is said to combine theoretical and practical issues and each and every one of its theories is capable of being easily implemented as well as confronted with realityfor the purposes of verifying that they are efficient and applicable in real life (Kordel, 2008) 2.5 Logistics and Cost Analysis Issues For instance, taking into account the hospitality services sector, it is noted that   there are some areas where logistics play a vital role and it is noted here that the efficiency as well as the quality of hospitality services is capable of being improved via efficient logistics management of the following: hotel management quality management information management marketing (Kordel, 2008) In looking at the hospitality sector from a very comprehensive point of view, a number of different processes are observed to take place and these include the following: supply processes service production processes distribution processes storage and warehousing processes information transmission processes (Kordel, 2008) 2.5.1 Minimalization of Costs These areas that have been outlined above have to be referred to when it comes to searching for minimalization of costs as well as to locate the most appropriate solutions that are possible for the purposes of gaining a strong, a very competitive and very leading position within the market (Kordel, 2008) . All of these processes have to be examined from the view point of costs that they are bringing about   and then be classified according to genre and amount. This would permit for the calculation of total and unit logistics cost, and these are noted to be very essential factors that impact the competitiveness of companies. Total logistics costs analysis can be described as being the main key to managing the logistics function and this is why it is essential that the management take into consideration all logistics cost (Kordel, 2008) With the hotel industry, for instance, the total amount of logistics cost is said to include the following: cost of supply activities cost of information cost of operation cost of marketing cost of distribution cost of additional services cost of insurance cost of transport activities cost of personnel other financial costs (Kordel, 2008) 2.5.2 Utilization of Costs Analysis to Improve Logistics Practices In essence, the issue of costs is said to be an essential problem and due to the fact that its role in todays economy can be said to continue to grow, they have to be brought up to everyones attention, they have to be properly classified, diagnosed, analyzed and then utilized for the purposes of decision making process. However, most of the companies can be said to be fitted with basic financial and accounting systems and it is noted here that these do not register the logistics costs and it makes it hard to which makes it difficult to diagnose and analyze them (Kordel, 2008). The processes noted above have to eb examined from the point of view of costs. The utlization of cost analysis is noted to be carried out accroding to these above specifications and could help when it comes to calculating all of the logistics cost concerning the particular firm in the tourism industry and it will also indicate the kind of components that are able to generate the most costs and hence are required to be minimized. It is appreciated here that companies can easily enhance their market competitiveness by reducing their logistics costs abnd this eventually results in lowering the total costs of goods and services (Kordel, 2008). Because it might be hard to make a determination of the individual component of logistics costs that have to be reduced, companies need to make attempts to integrate the logistics system as opposed to lowering total logistics costs. This kind of solution can be said to be very safe especially that wrong diagnosis of individual costs may lead to an increase of total logistics costs. Hence, it is essential to remember that in tourism and hospitality business, the effective cost reduction as well as the ability to manage the total logistics costs in the right way can be said to be very helpful when it comes to building a strong position in the market (Kordel, 2008). In essence, keeping track of all logistics costs that are said to be borne by companies from tourist and recreation sector could be easier if only these companies are equipped with additional software that are dedicated towards logistics costs registration and these companies are able to carry out regular research by themselves concerning their very own initial costs.m In general terms, for the hospitality sector to be capable of operating properly and without any sort of objections, there are some issues that have to be taken into account and these are as follows: Modern logistics solutions have to be constantly updated and implemented There needs to be an analysis of supply chain costs There has to be a much wider spectrum of controlling system that has to be implemented Essential decisions that are made have to be consulted with professionals. (Kordel, 2008) For the purposes of having a better understand of the concept that is trying to be presented here, the following matters need attention: Services that are provided by these firms need to meet certain quality standards. Customer are to be considered as being merchandise and all the costs that are borne need to be   classified as being according to the logistics processes. Realization costs related to controlling systems that are orne in logistics processes need to be implemented There has to be accurate and prompt decisions that need to be made in relation to logistics processes being executed. (Kordel, 2008) 2.6 The Role of Information Technology in the Tourism Industry and its Impact of Logistics The information technologies are said to play a very significant role within the tourism industry and it is appreicated here that the impacts of the internet (Wynee et al., 2001) and (Dambro and Wilson, 2004) and the computer reservation systems (Duliba and Kauffman, 2001) and (Alamdari, 2002) within the distribution value channel of tourism are subjects of thorough discussion. Information technologies do permit the suppliers, like the   airlines and hotels, to be capable of monitoring, managing and controling their capacity via communicating with the intermediaries together with the end consumers. For instance, it is noted here that authorized tour operators are able to access a dedicated part of a hotel companys intranet in order to be able to view room rates and the availability of these rooms for their customers. Such kind of transparency as well as interactivity makes it possible to increases the efficiency as well as the productivity of all of the value chain (Buhalis, 2003). It can be theorized here that IT does enhance logistics very well and it enhanced speed, efficiency and dependability within the entire tourism industry. 3.0 Methodology In this chapter, the methodology of the research will be outlined very comprehensively. This means that there will be an elaboration of the various methodological tools that will be used in this research for the purposes of collecting data. These are the tools that will be used to gather information that will then be subjected to analysis and for conclusions to be drawn. For this research, there would be the use of primary and secondary research tools that will be utilized in conjunction with each other. The use of both these tools will ensure that quality data will be obtained for the puposes of the research. The research design and the theoretical framework for the research will also be outlined in this chapter. 3.1 Methodological Tools Utlized As noted previously, the methodological tools that will be utlized here will comprise of a combination of primary and secondary research tools. Below will be an identification and description of the types of tools that are to be used. 3.1.1 Primary Research Tools Primary research does essentially involves the collection of data concerning a given subject directly from the real world. Here, there will be a description of what primary research is, the ethics that are involved with primary research and different types of research that can be done (Driscoll and Brizee, 2010). In essence, primary research is any sort of research that can be done through the use of surveys and interviews. A researcher that is very talented will be one that will be able to use both primary and secondary research sources and to be able to integrate them in a very cohesive fashion. The ability to perform primary research can be said to be a useful skill as it is able to acquire information that can supplement ones research in secondary sources (Purdue.Edu -Primary Research, 2010). It is appreicated here that the primary data that has been collected via the methods that have been described above are generally qualitative in nature or in some cases, quantitative (TVU.AC.UK   -Primar Research Methodologies, 2010). For this research, the types of primary research that will be carried out will be as follows: 1. Interviews 2. Questionnaires 3.1.2 Primary Research Tool 1 Interviews Interviews can be described as being one-on-one or small group question and answer sessions that will be carried out by the researcher and the interviewees. These interviews will be abel to provide a great amount of information from a few persons and they are essential when it comes to getting expert or knowledgeable opinion in relation to a particular subject, like logistics in the Malaysian tourism industry (Purdue.Edu -Primary Research, 2010) and (Driscoll and Brizee, 2010). The advantages of interviews are as follows: Able to get accurate information. High response rate. Able to be completed immediately Ability for interviewer to help if they is problems Ability to investigate motives and feelings. Ability to use recording equipment (TVU.AC.UK   -Primar Research Methodologies, 2010) In essence,   a total of 5 interviews will be carried out with managers from firms within the tourism industry in Malaysia. The researcher aims to get a wealth of information from these managers about their thoughts and perspectives about the performance of the firms in the tourism industry in Malaysia, the issues that are reducing its performance and the strategies that can be used to improve its performance. These interviews will be vital towards the satisfying of the research objectives. 3.1.3 Primary Research Tool 2- Questionnaire Questionnaires will be the next kind of primary research source that will be utilized here and in this questionnaire can be described as a type of questioning that is far more rigid as opposed to interviews and it also tends to involve much larger groups of people. In essence, these surveys are likely to   provide a limited amount of information from a very large group of persons but they are very useful when it comes to having an understanding about what a larger population thinks about the issue concerned (Purdue.Edu -Primary Research, 2010) and (Driscoll and Brizee, 2010). The main advantages of using questionnaires are as follows: Able to be used in its own right Able to be posted, e-mailed or faxed and this increases speed and saves time Able to cover a large number of persons Very wide geographic coverage. Inexpensive Respondent has the chance to consider responses. There is anonymity of respondent. Absence of interviewer bias (TVU.AC.UK   -Primar Research Methodologies, 2010) A total of 110 questionnaires will be distributed to members of the target group and these essentiall comprise of persons from firms within the tourism industry in Malaysia. The researcher proposes to collect a large amount of information from this target group in order to determine the issues facing the tourism industry, the practices of these firms, what they are doing to improve themselves and the strategies that they can adopt in order to improve their practices for the benefit of their firm as well as the industry. 3.1.4 Secondary Research Tools Secondary research methods are research methods that are used to collect information from sources that have already been researched on before. Secondary research would involve the processing of data that has already been collected by researcher previously and it makes reference to the consultation of previous studies as well as findings and these include reports, press articles as well as previous market research projects so as to be able to reach a conclusion. A secondary research method would be premised on information that has been collected from studies previously performed and hence it is a reseaerch method that is not very expensive in contrast to primary research because it does not require new research methods. The main disadvantage of this research type is that the information that has been collected might be old and obsolete and this might mean that the results of analysis could be inaccurate (Business Teacher -Primary-Secondary Market Research, 2010). There are a number of secondary research sources that can be used to collect information and the ones that will be utlized for this research invovle the following below: Published texts concerning theoretical work and aslo secondary analyses that have been carried out by ‘experts and reports Various media like the internet, television and radio that act as sources of information (Secondary Research Methods, 2010) Below would be the main advantages of secondary reseaerch: Inexpensive and highly accessible Only method of examining large-scale trends Abilit to gather a large amount of date especially from the internet (Secondary Research Methods, 2010) 3.2 Research Design In relation to to reseach design for this project, this relates to the decision making selections that are rational and here there will be an elaboration of the type of study that will be carried out, the level of control and other issues related to the project. This research typically involves making a research of the logistics practices and conditions in the Malaysia tourism industry and what improvements that need to be made to enhance the logistics so as to bring positive enhancements to the industry. Concerning the kind of study invovled, this will be an exploratory study as they has been very little research that has been carried out on the logistics of the Malaysian tourism industry and the approaches that have been taken by the Malaysian government to improve it. The level of interference by the researcher was kept minimal so as to ensure that it does not have a bad impact on the research and that the completion of the project is not delayed. Practically, there are a number of sampling techniques that can be used for a research like this and these are discussed now. The first of these is cluster sampling and this is the kind of sampling that can be used where the larger population has been divided into much smaller clusters and they are selected randomly for the study. The next type of sampling is systematic sampling and this is a technique whereby the researcher is able to sele

Chicago Hope Essay :: essays research papers

Chicago Hope Essay Chicago Hope is a TV Drama. The show uses camera shots and angles', lighting, dialogue and characters to portray the attitudes and values of the director. These are also used to push across themes. The values and attitudes that are strongly pushed across in this episode are Relationships, Law and order, gender and race and Men's health. A major relationship that is focused upon in this episode is the one between Dianne and Margaret, who is supposedly Dianne's lost mother. The fact that Margaret gave Dianne up for adoption at birth means that this reunion will be a very delicate one. The close up of Dianne in the car before she gets out the car to met her mother shows her feelings and makes it known that this is an important moment for both mother and daughter. The extreme close up when Dianne says 'I'm the daughter'; shows us the full impact of the statement and it makes us feel for Dianne and what she is going through at that moment. When Dianne is in the bathroom and she opens the cabinet it frames her face, when she closes it and there are two figures in it. We are filled with shock, and the suspense of what will happen to her next keeps us involved and interested in the show – the music that is playing in this scene also adds to the dramatic tension. The next part of this story line sees Margaret talking about how she knows abit about medicine because she had a hysterectomy. By mixing up the dates we start to feel that something isn't quite right. While Margaret is talking about the hysterectomy and how there we complications we are being lead toward the attitude that doctors aren't always right nor are they Gods. In the shower scene there are sound effects of creaking taps, water-running and so on, this gives us the impression of a creepy old house. The close up of Dianne with the silhouette in the background gives us the feeling that something bad is about to happen and that she is going to be the poor unsuspecting victim. This scene is exactly the same as the shower scene in Alfred Hitchcocks' 'Psycho';. When Dianne has found out that Margaret is really Alfreda Perkins, Billy wants to leave but before they can Margaret comes out with a knife. This immediately makes us think that she is going to turn out like the psycho lady we think she is.

Nationalism :: European Europe History

Nationalism One person or a group of people can take on a major role of the unification process that brings upon nationalism for their country. To get a better understanding of what nationalism is, one must learn the meaning of "nationalism." Nationalism is the devotion to the interests or culture of a particular nation. Nationalism is a striving force that can help a country thrive. There are also different ways that a country can achieve nationalism. Two different people/organizations with two different tactics were able to achieve a feel of nationalism among their country. The first group that will be discussed is the IRA, or the Irish Republican Army. Mohandas Gandhi started the second movement of nationalism, with his belief of "passive resistance." These two thoughts were opposite in how nationalism was attempted to be achieved. The Irish Republican Army (IRA), was started on Easter in 1916, when a group of Irish militants refused to wait any longer for their independence from Britain. The small group launched a revolt against British rule. Although the Easter Rising was quickly suppressed, the execution of 15 rebel leaders stirred wider support for their cause. When Britain again failed to grant home rule in 1919, civil war erupted in Ireland. Members of the IRA carried on a guerrilla war against British forces and their supporters. Civilians were often caught in the crossfire. The constant battle for Irish independence continues today with its gory display of violence. The IRA's goal was and still is today to achieve Irish nationalism by the abolition of the British political influence in Ireland, especially Northern Ireland. Mohandas Gandhi came from a middle-class Hindu family. At the age of 19 he was sent to England to study law. After returning to India, he tried to set up his own law practice but soon joined an Indian law firm in South Africa. For 20 years, Gandhi fought laws that discriminated against Indians in South Africa. In his struggle against injustice, he adopted the weapon of nonviolent (passive) resistance. He called it satyagraha, or "soul-force." In 1914, Gandhi returned to India and joined the Congress Party. His ideas inspired Indians of all religious and ethnic backgrounds and he encouraged them to resist British rule. Above all, Gandhi preached the ancient tradition of ahimsa, nonviolence and reverence for all life. He applied this idea to fight the British rule. By using the power of love, he believed, people could convert even the worst wrongdoer to the right course of action.

A Look at Gulliver’s Travels

The masterpiece of fantasy with unforgettable little people, giant people, flying islands, and talking horses, Jonathan Swift creates a new popular genre of realistic novel which is to present plausible details as if they were literally true through the book Gulliver's Travels. Swift first published the book in London with the title Travels into Several Remote Nations of the World with the alias Lemuel Gulliver. Only a few knew that the real author was Dr. Swift, the distinguished Dean of the Anglican St. Patrick's Cathedral in Dublin. Many people including, Samuel Johnson, remember the novel as a as â€Å"a production so new and strange that it filled the reader with a mingled emotion of merriment and amazement. † Swift arises emotions by comparing and contrasting the church and state in the islands of Lilliput and Brobdingnag. Lilliputians, the small people, are used to bring about state control and religious minimization. They had a strict and concise government often portraying life as complicated and complex. The inhabitants of Lilliput do not raise their children but instead send them to distant schools near the capital city where the children are raised by teachers and other members of the school system. Parents can interact with their children only twice a year creating a barrier between the relationship between the two generations. However, children of the poor are able to stay at home and share the workload with their parents. The separation between the rich and the poor class depicts the governments view on society and how it should be run. The governing system of Lilliput attempts to portray equalization and equal opportunities, but, in context of terms and actions one is able to witness the separating factors of class separation and distinction. The power is mainly held in the hands of the emperor who is able to mandate decrees and create laws, although the approval of the people and government officials is also needed. An example would be when the â€Å"emperors father published an edict, commanding all his subjects, upon great penalties, to break the smaller end of their eggs. (40) The government of the Lilliputians is in direct control of the people. They are able to make decisions and regarding every aspect and nature of the Lilliputians- both socially and politically while the church plays no role at all. The mention of a religious organization or association is never mentioned in the novel and the audience is led to assume that their was no major role if their was a church. The state plays a dominating role in the lives of the Lilliputians making it difficult to let any other institution come in the way, including a religious one. Enabling a religious or church association would put the Lilliputian government at a disadvantage, letting the people have an alternative voice to listen too. In the island of the Borabdingnagians there is a dominant role of the church and a simple and broad role of the government, a contrast to the Lilliputians. The people of Borabdingnag attend Sabbath on Wednesdays displaying their dedication and devotion to the church. The respect and responsibility of the people to attend Sabbath enable the audience to understand the major role of the Church in the lives of the citizens. Their religious aspect and beliefs shape their morals and in effect play a major role in every aspect of their lives. Unlike the citizens of Lilliput the Church is the dominating organization in which the political government is in accordance with. The government is described as being simple and broad a collaboration of â€Å"narrow principles and short views† (135) . The simplicity of the government enables the Church to play a more dominant role and influence the lives of the Borabdingnagians.

Environmental Engineer Essay

For an Environmental Engineer, it is very important to know the jurisdiction that one will be working in. Not only is thorough knowledge of the natural characteristics such as geological and meteorological aspects of the jurisdiction to scientifically cater to the unique environmental concerns of a certain area, but it is also essential that one also knowledge of the social and judicial aspects of the jurisdiction for easier cooperation with the citizens and more efficient applications of environmental impact assessments and mitigations or development of environmental policy and regulation, for example. The Northwest Territories and Nunavut are unique in many aspects that concern Environmental Engineering practice. In general, the Northwest Territories and Nunavut are already geared towards environmental safety, conservation, and regulation. For example, in the Northwest Territories, programs are already in place to ensure sustainability of forest use, regulation of wildlife protection and use, etc. In Nunavut, their Department of Environment actively apply what they call Avatittinnik Kamatsiarniq, or environmental stewardship, to conserve their vast natural resources and promote sustainability, a principle that is based on the Inuit culture and must be respected by any Environmental Engineer who plans to practice in that territory. In fact, one must have good knowledge of that culture as the Inuit populace of Nunavut make up the majority of the demographic and thus their culture and belief system have a great influence on governmental policies, considering that the self-governing system of the Inuit is unique to Nunavut and issues such as land claims are a constant concern. Similarly, the agencies of the Northwest territories also make use of the traditional knowledge of the Inuit concerning the natural resources and the relationship between man and environment. As North American Indians comprise the majority of the population in the Northwest Territories, they appreciate the value of this knowledge and these are taken into consideration in the making of public policies which include environmental engineering law. To work in the Northwest Territories, one must be aware of programs such as the NWT Protected Areas Strategy, that utilizes a community-based process as it makes sure to respect Aboriginal rights to balance conservation and economic development. The programs already in place and the social set-up of the jurisdiction are only part of the concerns of an Environment Engineer, of course the physical aspects of the territories are also important. The weather is an important part of the culture of the Aboriginal people, not only are the weather extremes (such as the record-breaking Arctic heat in Nunavut) and the natural hazards serious concerns, climate change is also a much monitored phenomenon. The geological makeup and position of Nunavut and the Northwest territories make them very vulnerable to climate change effects, such as the possible melting of permafrost. In the Northwest Territories, their use of their abundant mineral resources have caused a great strain in the environment such as the giant earth scars left by diamond mines or the hazardous tailings pond spills, and the Environmental Engineer should not only be aware of these for future mining operations but could also work together with other agencies to alleviate these prior issues. Furthermore, the geology of Nunavut can span most of Earth’s history with great economic potential yet it is still very underdeveloped, and yet, they are actively advertising extreme sports tourism which could cause environmental as well as safety concerns. In all, there is a balance in the naturalistic Aboriginal-based society and community and the raw environment of this jurisdiction that gives the Environmental Engineer a unique practice.

Essay Lupus Immune System and Dr. Sergio Schwartzman

LUPUS An autoimmune disease that causes the body to attack its own healthy cells, lupus has no known origin. While its symptoms are primarily recognizable, they can often mimic other diseases, thereby delaying accurate diagnosis. Joint pain, poor circulation and a telltale rash are just three of myriad symptoms indicative of lupus, a disease that inevitably impacts major organs by way of compromising the bodys defenses, as well as through invasive steroid treatment that weakens bones. Lupus tricks the body into thinking there is an enemy that needs to be attacked; at this point, the body loses sight of an enemy cell and its own healthy cells, effectively eradicating all cells. Because the body cannot readily differentiate between†¦show more content†¦Inflammation of the Kidneys is one of the most serious symptoms of Lupus. When the Kidney are not working properly they leak protein and is eliminated through urination with the lack of protein causes fluid retention and causes swelling or Edema in the lower extremities. This symptom is one of the first signs of lupus nephritis. Lupus affects the kidney functions to remove waste products and excess fluids from the body. A biopsy is used to determine the extent and severity of kidney disease. The tissue gathered is then examined through a microscope to determine inflammation and scarring. Once all the factors are gathered such as amount of protein in the urine, reduction of kidney function, and the Biopsy of the kidney drug therapy may be used to control inflammation and suppress the activity of the immune system. Although high dose of medications may have many side effects when used at high does it is needed to get the inflammation under control and then can be tapered down to a low does with lower side

Essay on Introduction to Border Security - 1026 Words

Introduction Biosecurity is extremely important for New Zealand as the country relies predominantly on its primary production than other developed countries around the globe. The term biosecurity, when referring to New Zealand, can be defined as the need to prevent entry and establishment of any unwanted organisms on both land and aquatic environments. These organisms can be anything from plants and animals to threats to viruses. In the event of a threat crossing the border, the term biosecurity covers attempts to contain and if that fails, how the threat is controlled and managed (Goldson, 2011). To have an effective biosecurity system all of New Zealand has to work together. This includes the government, industries and individual New†¦show more content†¦According to an article by Wotton Hewitt (2004) the most effective management strategy for reducing the biosecurity risk of introducing foreign organisms into a country is the management practices pre-border and at the border itself. Risks entering the border can come from imports, vessels, passengers, mail, air and sea. The first level of risk reduction is pre-border and this is managed by international agreements, import risk analysis, import health standards, pest risk analysis and permits. At the border risk to biosecurity is managed by pathway risk analysis, clearance standards, detector dogs, mail inspection and passenger inspections (Biosecurity New Zealand, 2009). Surveillance is the next level of risk reduction and is an essential part of biosecurity. This involves modelling and sampling, trapping, surveying and diagnostics as well as investigation. To be ready for a biosecurity threat eradication measures are set up and contingency plans are formed (Biosecurity New Zealand, 2009). There are three main groups of surveillance. Targeted surveillance involves looking for a particular organism and can last for several years, pathway surveillance targets high risk sites such as airports and seaports and checks for the presence of pests and diseases. The final group of surveillance is passive surveillance which is gaining information from the public, industries and scientist (Provost, 2013). 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